Complimenting an add-on with a website provides benefits that an add-on strategy alone can not provide.
Whether it’s creating additional customer acquisition pathways – from organic search to passed links – or lowering the conversion friction, learn how leading developers are using websites to compliment an add-on strategy. (49:02)
Moderated by Fraser Kelton (adaptiveblue)
Presenters Alec Jeung (cooliris), Alex Iskold (adaptiveblue), Todd Agulnick (xmarks),
Jayson Ayers (OneRiot)